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“We all wish we were part of a fairy tale, some magical creature in some great love story. A little mermaid with pearls in her long pink hair gliding through the warm salty water, in love with some beautiful sailor who she sees on a ship, handsome brown eyes and a different world. Our lives are more similar to fairy tales than we think, and everywhere around us there is magic. White sand that glitters in the sun and gets stuck like diamonds to your skin, sugarcane fields under the clouds that taste sweet in the rain, running barefoot on the hot pavement to meet a boy in town, long days of summer where the moon comes out along with the sun.”

It’s truly inspiring how Wildfox, as a brand, grew so much lately. Emily Faulstich and Kimberley Gordon were childhood friends who wanted to create a brand on love and…

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